Spring is in the Air & The New Seraphine Brochure is Online Now!

Spring is in the air mamas, and now is the perfect time to start planning your new season wardrobe with the new Seraphine brochure!

Our SS19 Seraphine Brochure is online now

Click here to browse the brochure

Have a flick through online & simply click on your favourite styles to shop the look – prepping your spring maternity wardrobe has never been so easy.

From stunning floral dresses to super stylish maternity shorts, knits & tees, this collection offers everything you might need for your new season look.

Take a first look at our SS19 Collection

With lighter mornings, warmer days & even the odd intrepid early blossoms bursting onto the scene, we are so ready for spring sunshine & all the gorgeous new styles that come with it!

Browse the Brochure & be the First to Shop Spring

Check out our latest spring looks, perfect for pregnancy here!

Maternity Clothes Online… The Seraphine Site has a Brand New Look

Notice anything different about us lately?

Séraphine has just had a website makeover – shopping maternity clothes online has never been so stylish!

Our tech stylists have been hard at work behind the scenes, making beautiful things happen online, and we can’t wait to show you our new look. We’ve revamped our site with fabulous new shopping features, easy-to-use navigation, & a sparkly new look from top to toe. It’s all designed to perfectly showcase our gorgeous maternity fashion collections. And the best part is – whether you’re shopping maternity clothes online from your laptop, tablet or mobile, the Séraphine site will look just as chic, whatever size your screen!

Don’t be fooled – this is much more than just a fresh coat of nail polish! Take a look around our new site and you’ll discover entirely new ways to shop maternity clothes online. Now you can filter your view by size, by price, by colour and even by celebrities, to find the perfect new additions to your maternity fashion collection…. You’re welcome!

And speaking of getting a whole new look… it’s not just our website that deserves a brand new style! While you’re exploring our beautiful new site, don’t forget to check out our new season maternity wear collections to find your own gorgeous new look for autumn! Order your free copy of our AW16 brochure today and be the first to shop the hottest new styles.

We are in love with our new look – now it’s your turn!

Happy shopping mamas!

Seraphine founder Cecile’s online shopping insights in Drapers

Here at Seraphine, we love to keep up with all the latest digital advances and are always looking for ways that we can improve your online shopping experience. In 2011 we even won the prestigious Drapers award for Best Specialist Etailer! Check out this great article in Drapers about how the latest technologies have been affecting retail businesses (and look out for a comment from Seraphine Founder and Creative Director Cecile)!

Read the full article here for a fashion industry insider’s perspective on the latest technologies hitting the high streets, and designed to make your shopping experience easier, quicker and more convenient!

At Seraphine, our business began in 2002 with our beautiful flagship boutique in Kensington, but as we grew, we quickly expanded into the e-commerce world!

You can now browse and buy our stylish maternity clothes online via PC, tablet or direct from your smartphone! Though of course if you’d rather come in person you can visit any one of our three London stores, or one of our concessions at John Lewis or Peter Jones department stores.

And that’s not all – there’s a whole digital world out there! You can find us on Facebook, Twitter, Pinterest, Google+ and right here on the blog, keeping you up to date with all the latest pregnancy news, celebrity gossip and fashion trends!

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