A Free Personal Shopping Appointment to Kit Out Your Maternity Wardrobe

Ever fancied a personal shopping appointment?

Whether you’re looking for something special like a maternity wedding dress, or simply want help putting together a maternity wardrobe that works for you, pregnancy is the perfect time to try it!

Get the look: Nautical Maternity Maxi Dress

Our expert maternity stylists offer relaxed one-to-one personal shopping appointments at all of our UK stores – completely free of charge!

Appointments are arranged outside of usual shopping hours, so you & your stylist will have the run of the store.

She will take the time to get to know you, making personalised suggestions based on your taste, lifestyle, budget & wardrobe needs.

Get the Look: Breton Striped Maternity & Nursing Top

All of our stylists are highly trained and know the Seraphine collection inside out.

They also come with years of experience styling baby bumps and can show you all the tricks to flatter your changing figure.

The appointment is complimentary and there’s no pressure to buy, so really there’s nothing to lose!

What are you waiting for mama? Call at least a week in advance to book your personal shopping appointment now!

Book Your Free Personal Shopping Appointment Today

Kensington Store

179 Kensington High Street, London, W8 6SH

Appointments available: Monday to Wednesday, 6pm – 7pm

Call to book: 020 7937 3661

Northcote Road Store

102 Northcote Road, London, SW11 6QW

Appointments available: Monday to Wednesday, 5.30pm to 6.30pm

Call to book: 020 7223 3370

Marylebone Store

45 Marylebone High Street, London, W1U 5HG

Appointments available: Wednesdays, 6pm to 7pm

Call to book: 020 7224 4193

Leeds Store

10/12 Cross Arcade, Victoria Quarter, Leeds, LS1 6AZ

Appointments available: Anytime, Monday to Friday

Call to book: 0113 244 9868

Spring Baby Names: 10 Fresh Name Ideas For Your Spring Baby

There’s something extra special about a spring baby.

If your little one is set to arrive soon, you might like to consider one of our beautiful spring baby names.

Lush, vibrant & green or delicate feminine & floral – we’ve got something for everyone.

April

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A beautiful month name, April is a classic choice enjoying a bit of a revival lately.

A cool quirky option compared to her ultra-feminine sister-month May, April brings images of spring showers, bright sunshine & vibrant flowers.

Lily

Shop the Diana Collection baby clothes – 12% of the price goes to charity

Light, delicate & incredibly feminine, Lily is one of the most popular classic flower names.

It has a lovely elegant sound and symbolises purity & innocence.

Heath

Shop our range of essential Skin-to-skin tops

A strong boy’s name of English origin, this one brings to mind grassy fields & wide open spaces.

We think it’s a stylish choice for a little explorer.

Eden

A biblical name meaning paradise, Eden conjures images of lush gardens in full bloom.

It’s been steadily gaining in popularity in recent years, and while you’re still more likely to hear it for a girl, we think it’s also beautiful for a boy.

Rain

Browse our full nursing clothes collection

Another gorgeous unisex name, Rain or it’s slightly more sophisticated cousin Raine has a cool, bohemian vibe about it.

We love the fresh feel and think it would make a perfect middle name for a boy or a girl.

Pascal

A classic French name, traditionally given to boys born around Easter or Passover.

We also love the feminine version of this name Pascale.

Magnolia

Another classic floral name, Magnolia blossoms are amongst the first to appear each spring.

Offering feminine charm and a whole host of adorable nicknames – Maggie, Nola, Noa, for a start – we believe this one is set to enjoy a revival.

Bud

A common shortening of Buddy but not often seen as a name in its own right, we think Bud is an adorable option for a little boy.

Bringing to mind the first buds of spring, it’s perfect for a spring baby, putting a unique nature spin on the name.

Sage

Another nature name that works perfectly for both boys & girls, Sage manages to feel totally fresh & modern while conveying some truly ancient meanings.

Wisdom with an earthy, herbal twist – we think it’s beautiful.

Clover

A nature name with a little more spark than your classic Rose or Daisy, Clover is a lovely choice for a little girl.

Associated with good luck, it conjures up images of lush green grass & sunshine.

Whether you opt for one of these lovely Spring baby names or you have something else in mind, we wish you all the best for welcoming your new little one!

How to Find your Perfect Maternity Wedding Dress – 5 Top Tips

Planning a wedding while pregnant may seem like a daunting task, but finding the perfect maternity wedding dress doesn’t have to be!

Check out our top 5 tips for bridal shopping with a growing bump, then browse our collection of stunning maternity wedding dresses.

1. When to Shop for your Maternity Wedding Dress

Get the Look: Lace V Neck Maternity Bridal Gown

Ordering a custom-made bridal gown from a traditional boutique takes time – sometimes up to 9 months! In the case of a maternity dress, this is time that you most likely don’t have.

The good news is, at Seraphine, our dresses are expertly tailored to grow with your changing curves and are ready to go as soon as you need them.

So whether you choose to invest in advance or are looking at the last minute, a Seraphine dress guarantees a flexible, flattering fit through every stage of pregnancy.

2. Where to Find the Perfect Dress

Get the Look: Embellished Grecian Maternity Gown

You may be able to find something suitable at a traditional bridal shop, but to avoid any uncertainty, we recommend opting for a specialist maternity brand.

Here at Seraphine, we offer the full bridal appointment experience in some of our Flagship stores.

At our stores in Kensington & Leeds, we will open our boutique out of hours so that you can enjoy a one to one session with one of our expert maternity stylists. Call in advance to make your appointment & prepare to meet the dress of your dreams!

3. How to Hide the Bump

Get the Look: Ivory Silk & Eyelash Lace Maternity Dress with Ivory Cropped Peplum Maternity Jacket

If you’re looking to downplay your pregnancy, a flattering A-line silhouette can work wonders.

Fitted at the top, this style flares out from the empire waist, highlighting your slimmest point while allowing plenty of room for your budding bump. Anything with lots of volume through the skirt or a lace overlay is guaranteed to help disguise your midriff.

And don’t forget to use accessories! A well-placed veil, jacket or a statement neckline will help to draw attention up towards your face & away from your bump.

4. How to Show Off the Bump

Get the Look: Ivory Lace & Silk Maternity Gown

If you’re out & proud with your pregnancy & looking for a wedding dress that will show it off & celebrate your growing bump, we’re here to help!

Why not try a sexy fitted style like one of our chic knee-length dresses in stretch lace. Or else draw attention to the bump with some embellished beaded detailing at the empire waist.

5. Don’t Forget the Wide Fit Wedding Shoes

A post shared by Sargasso & Grey (@sargassoshoes) on Mar 12, 2019 at 12:14am PDT

Get the Look: Radiance Wide Fit Bridal Shoes – Sargasso & Grey

Once you’ve found your dream maternity wedding dress, complete the look with the perfect pair of shoes.

You may find that your feet start to swell during pregnancy. If this is the case, don’t despair – Sargasso & Grey has got you covered!

Designed with a wider fit, padded insole & arch support, these beautiful wide fit wedding shoes offer incredible comfort without compromising on style.

Your feet will feel fantastic from those first steps down the aisle to the last dance of the night!

Top 5 Mother’s Day Gifts for New Mums & Mums-to-be

Here at Seraphine, Mother’s Day is our favourite holiday of the year.

If you’re expecting or have recently welcomed a brand new baby, then this year is guaranteed to be extra special. And with Mother’s Day just around the corner, we’ve picked out 5 perfect Mother’s Day gifts for new mums & mums-to-be.

Feel free to forward this post to your partner to drop a not-so-subtle hint!

1) The Skin to Skin Top

Shop the Skin to Skin Top now – £39

The ultimate must-have for new mums, these innovative tops allows you to enjoy all the benefits of skin to skin contact with your newborn, hands-free!

Simply place baby in position next to your skin & secure the ties to keep him in place, then sit back, relax & enjoy.

2) The 3 in 1 Maternity Hoodie

Shop the hoodie now – £59

Designed for pregnancy & babywearing, our 3 in 1 Maternity Hoodie is perfect for indoor to outdoor styling at every stage.

The style grows with you through pregnancy, then once baby is born, a detachable kangaroo pouch zips up over your baby carrier or sling to keep both you & your newborn cosy.

3) Seraphine Baby Changing bags

Not your average changing bags, these stylish bags are designed to look great while keeping you and your little one organized on-the-go.

We have a wide range to choose from, with styles to suit both mum & dad.

Shop our full collection of changing bags here – from £59

4) Nursing Shawls

Breastfeeding in public can be discreet and stylish with our essential nursing shawls.

They’re a perfect fashion piece for pregnancy & a must-have for nursing afterwards – they can even double as a spare baby blanket while you’re out & about.

Shop our range of stylish nursing shawls online now – from £39

5) The Bump Kit

Shop the Bump Kit now – £89

And if you still have a little while to wait to meet your newest addition, the Bump Kit is the ultimate maternity fashion starter kit.

A classic LBD, a simple white vest, a versatile black skirt & essential pair of leggings – this kit has everything you need to kick start your maternity style, all for one great price!

Discover more Mother’s Day Gifts Online – shop our selection now

Mother’s Day Outfit Ideas

However you’re celebrating this Mother’s Day, let us inspire you with a few of our favourite outfit ideas for one of the most special Sundays of the year…

top left: Sky Blue Floral Woven Maternity Dress – £59

top right: Blush Pink Pleated Maternity Dress – £109

bottom left: Fuchsia Knotted Maternity Dress – £52

bottom right: Boho Lace Detail Maternity Dress – £69

Wishing you all a wonderful Mother’s Day mamas – you deserve it!

Gemma Atkinson Stuns in Seraphine at the Prince’s Trust Awards

The stars were out this week to celebrate the amazing achievements of young people at the Prince’s Trust Awards.

And we spotted one stunning celebrity mum-to-be looking particularly radiant in a Seraphine maternity dress on the red carpet!

Gemma Atkinson Stuns in a Seraphine Maxi Dress

A post shared by Gemma Atkinson (@glouiseatkinson) on Mar 13, 2019 at 9:55am PDT

Get Gemma’s Look: Maxi Wrap Maternity Dress

Hollyoaks Actress Gemma Atkinson was simply glowing in our Monochrome Maxi Maternity Dress.

She and her partner, Strictly dancer Gorka Marquez, announced their pregnancy in February and are expecting their first baby later this year. The stunning mum-to-be styled the dress with nude heels & a silver clutch bag, completing the look with the perfect pair of drop earrings.

A post shared by Clarence House (@clarencehouse) on Mar 12, 2019 at 3:27pm PDT

The glamorous evening, hosted by the Prince of Wales & presented by Fearne Cotton & Philip Schofield saw a whole host of celebrity supporters of the charity walk the red carpet.

The Prince also held a private reception for supporters of the Prince’s Trust at Buckingham Palace with guests including George & Amal Clooney, Benedict Cumberbatch & Chiwetel Ejiofor as well as Josh Hartnett & Tamsin Egerton – who was another big Seraphine fan throughout her pregnancy.

Happy International Women’s Day from the Seraphine Team

We women are amazing.

We can do anything that men can and we can do it all while growing & nurturing new life.

If that’s not an achievement worth shouting about, we don’t know what is!

The Seraphine Team Celebrates International Women’s Day

Here at Seraphine, we are proud to be a company run by women, for women.

Our Founder & President Cecile Reinaud is the perfect example of a woman working hard & pushing boundaries to improve the lives of other women.

“I started Seraphine with the aim of empowering women to feel comfortable & confident throughout pregnancy. I am so proud of my team & how far we’ve come.” – Cécile

#Eachforequal

This week the Seraphine team struck the pose for this year’s International Women’s Day theme, #Eachforequal.

Over 80% of our workforce is made up of women, so we feel like we’re doing a pretty good job at tipping the gender balance.

This International Women’s Day we’re celebrating all women’s achievements – from the grand and historic like getting the vote & smashing glass ceilings, to the private miracle of building a family & welcoming a new baby!

Happy International Women’s Day mamas – how are you celebrating?

London Baby! Maternity Styling Inspiration with Insta-Star Ana Palette

Looking for a little spring fashion inspiration for this unpredictable weather we’re having?

The lovely Anastasia has been rocking her Seraphine maternity dresses around London & we can’t get enough of her gorgeous pictures!

London Calling

View this post on Instagram

A post shared by INSPIRATION🌌INSPO FASHION (@ana_palette) on Feb 15, 2019 at 2:37am PST

Get the Look: 2 in 1 Cotton Maternity & Nursing Dress

“I love dresses, especially now when I am pregnant. My first stop was Seraphine Maternity.

Choosing a dress I was worried: what will be the quality? Does the photo correspond to the real product? Are the sizes correct?

And my happiness knew no bounds – dresses are above my expectations!”

Browse our full range of maternity dresses here>>

Stylish at the Sky Garden

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A post shared by INSPIRATION🌌INSPO FASHION (@ana_palette) on Jan 25, 2019 at 6:41am PST

Get the Look: Geo Print Maternity Wrap Dress

Our favourite look has got to be this gorgeous wrap dress.

The wrap style is ultra-flattering for pregnancy and allows you to adjust the fit as you grow – perfect for your nine months!

It’s a versatile look that works perfectly for desk to dinner styling on weekdays and dresses up or down beautifully at the weekend for wherever your day takes you…. Even if you’re lucky enough to be spending it at the Sky Garden!

Trendy on Tower Bridge

Get the Look: Cashmere Blend Maternity & Nursing Dress

And for those chilly London days, Ana teamed our cashmere blend dress with a cute jacket, tights & ankle boots.

She tied the look together with a simple belt at her empire waist, cleverly drawing attention to her slimmest point.

Shop our maternity belts online now>>

“I tried and can sincerely recommend this store to all expectant mothers and nursing mothers.”

Thanks so much for the recommendation Anastasia – we love your looks!

To see more from Ana, follow her on Instagram @Ana_Palette

Spring is in the Air & The New Seraphine Brochure is Online Now!

Spring is in the air mamas, and now is the perfect time to start planning your new season wardrobe with the new Seraphine brochure!

Our SS19 Seraphine Brochure is online now

Click here to browse the brochure

Have a flick through online & simply click on your favourite styles to shop the look – prepping your spring maternity wardrobe has never been so easy.

From stunning floral dresses to super stylish maternity shorts, knits & tees, this collection offers everything you might need for your new season look.

Take a first look at our SS19 Collection

With lighter mornings, warmer days & even the odd intrepid early blossoms bursting onto the scene, we are so ready for spring sunshine & all the gorgeous new styles that come with it!

Browse the Brochure & be the First to Shop Spring

Check out our latest spring looks, perfect for pregnancy here!

Blogger Lily Pebbles Shares her Top Maternity Fashion Picks & Tips

London-based blogger Lily Pebbles is expecting her first baby this spring, and she has been rocking some seriously stylish maternity looks so far.

Here are a few of her favourites…

The Parka

Shop Lily’s Coat: 3 in 1 Winter Maternity Parka

Lily dropped into our Kensington store during her second trimester & treated herself to our 3 in 1 Parka. It’s already a firm favourite of hers.

“This coat is a really good investment because it’s going to fit me this winter and then also next winter and even when I’m not pregnant.”

View this post on Instagram

A post shared by Lily Pebbles (@lilypebbles) on Jan 25, 2019 at 7:29am PST

Shop our full range of 3 in 1 maternity & babywearing coats

She discovered early on that its’ worth investing in properly tailored maternity clothes, rather than relying on oversized baggy styles.

“The investment isn’t just in the clothes, it’s an investment in your happiness and in feeling good throughout your pregnancy which is so important.”

The Jeans

Shop Lily’s Jeans: Over Bump Black Skinny Maternity Jeans

The perfect pair of maternity jeans is a great place to start when building up your new maternity wardrobe. Lily tried several styles before settling on a favourite fit.

“Finding the right maternity jeans made all the difference to me.

At the beginning I wore jeans with just a stretchy side panel, I then moved to under the bump and now I’m a fully converted over the bump-er.”

The Knit

Shop Lily’s Jumper: Star Maternity & Nursing Jumper

Lily has been a big fan of our maternity jumpers, especially the ones designed to adapt for breastfeeding after baby is born.

We love Lily’s style, and can’t wait to see how she develops her look through her third trimester.

For more maternity tips from Lily, check out her blog post on finding your maternity style and follow her on Instagram @lilypebbles

Self-Care Saturday: 3 Must-Haves for a Bit of Quality Me-Time

Being pregnant is hard work.

Your body is doing the most amazing job growing an entire little person.

So as we head into February & the temperature continues to drop, why not take some time out this weekend for a bit of me-time… you deserve it!

1) The Bump Treat Box

The first step to the ultimate self-care Saturday? A relaxing bubble bath!

Lie back and enjoy a luxurious soak, complete with soothing music, a good book & even some scented candles if you’re feeling fancy.

After your bath, it’s time for a little TLC with the nourishing Unity Beauty products in the Bump Treat Box.

Shop the Bump Treat Box Now

First, massage your bump with the anti-stretch mark oil & cream duo. Then apply the rich body moisturiser to your legs, arms and anywhere else that could do with a hydrating pick-me-up.

2) The Bamboo Maternity Pyjamas

Get the Look: Bamboo Maternity Pyjamas

After all that pampering, it’s time to get comfy.

The best way to do that? Slip into a pair of our stylish lounge pyjamas. Made in natural bamboo viscose, they’re soft, breathable, hypoallergenic and even help to wick away moisture & regulate your temperature.

Also available in a long-sleeved version, these PJs look & feel fantastic – just what you need.

3) The Cosy Shawl

Get the Look: Luxury Maternity & Nursing Shawl

And last but not least, fight back against the blizzard with your favourite fluffy slippers & the perfect cosy wrap.

Snuggle up on the sofa & complete the picture with whatever helps you to unwind. Whether that means your favourite movie, a great book or crafty project, or even just a nice long nap!

Wishing you a wonderfully relaxing self-care Saturday mamas!

Babywearing Club: You Mamas are Rocking our 3 in 1 Maternity Coats

Designed for pregnancy, babywearing & beyond, our 3 in 1 Maternity Coats are a must-have for mums & mums-to-be.

We love to see how you mamas are styling yours & thought we’d share a few of our favourite pics!

You can find all the looks featured in this post here: Maternity Coats

The Mid-Weight Maternity Parka

A post shared by Livane (@livaneparis) on Mar 14, 2018 at 12:33am PDT

Get the Look: Mid-Weight 3 in 1 Maternity Parka

Diana, the stylish new mama behind the Livane Paris blog styled the mid-weight parka both with & without the babywearing pouch.

A post shared by Livane (@livaneparis) on Oct 25, 2018 at 11:21pm PDT

The Winter Maternity Parka

A post shared by Lily Pebbles (@lilypebbles) on Jan 25, 2019 at 7:29am PST

Get the Look: 3 in 1 Winter Maternity Parka

British blogger Lily Pebbles is expecting her little one this summer, but till then she’s keeping out the cold with our winter parka.

A post shared by Rina Mae Acosta (@rinamae) on Jan 25, 2019 at 4:09am PST

Meanwhile, new mama, Rina Mae is making the most of the babywearing pouch, keeping herself & her little lady cosy.

A post shared by Rina Mae Acosta (@rinamae) on Jan 23, 2019 at 12:02pm PST

The Maternity Hoodie

A post shared by Gabriela Assis (@gabiemilyassis) on Nov 22, 2018 at 11:46pm PST

Get the Look: 3 in 1 Maternity Hoodie

New mum & Seraphine model Gabie loves the hoodie – it’s the perfect style for weekend fun with the family.

The Classic Maternity Parka

A post shared by Carly Musleh | BeautySauce (@carlymusleh) on Oct 15, 2016 at 4:27am PDT

Get the Look: 3 in 1 Maternity Parka

Throwing it back to 2016, when mama of 2 Carly Musleh looked impossibly cool in our classic parka with her little one Olivier.

Blogger mama Diana has also been rocking it post pregnancy without the babywearing pouch.

A post shared by Livane (@livaneparis) on Dec 2, 2018 at 12:33am PST

The Maternity Winter Coat

A post shared by Seraphine Maternity (@seraphinematernity) on Nov 30, 2018 at 4:01am PST

Get the Look: 3 in 1 Winter Maternity Coat

Seraphine model & new mama Gabie is also a big fan of the winter maternity coat.

She loved our babywearing styles so much, she even got the men’s parka for her husband!

A post shared by Seraphine Maternity (@seraphinematernity) on Nov 19, 2018 at 9:04am PST

The Maternity Gilet

A post shared by S o p h i e 🌿 (@a.little.wren) on Sep 23, 2018 at 6:06am PDT

Get the Look: 3 in 1 Maternity Gilet

Yorkshire mama Sophie rocked our gilet with a bump through pregnancy & now she’s styling it beautifully with her baby.

A post shared by S o p h i e 🌿 (@a.little.wren) on Jan 9, 2019 at 3:38am PST

The Men’s Parka with Baby Pouch

A post shared by Stefan Michalak (@stefmichalak) on Nov 11, 2017 at 11:42am PST

Get the Look: Men’s Parka with Baby Pouch

Blogging dad Stefan Michalak loved our men’s parka when his youngest, Rufus was little.

It’s perfect from the earliest outings with your newborn & will last as long as you can wear your little one in a carrier or sling.

A post shared by Gabriela Assis (@gabiemilyassis) on Nov 9, 2018 at 3:37am PST

Which one will you choose mama?

Actress Tammin Sursok’s Best Maternity Fashion Moments

Here at Seraphine, we’re sending our best to Pretty Little Liars actress, Tammin Sursok, who is due to welcome baby number two any day now.

This week, we’re looking back at some of her best maternity fashion moments from the past nine months.

A post shared by Tammin Sursok (@tamminsursok) on Nov 2, 2018 at 9:49am PDT

Get the Look: Black Dot Maternity & Nursing Dress

Nothing beats that new dress feeling! Tammin celebrated the start of her third trimester with our little dotty maternity dress.

A post shared by Tammin Sursok (@tamminsursok) on Nov 28, 2018 at 4:35pm PST

Get the Look: Striped Side Popper Maternity & Nursing Top and 3 in 1 Maternity Parka

She looked stylish in Seraphine stripes when visiting her producer husband, Sean McEwen on the set of his latest project.

She also rocked our signature 3 in 1 parka that day – showing the perfect way to wear it through pregnancy.

A post shared by Tammin Sursok (@tamminsursok) on Nov 8, 2018 at 1:10pm PST

Get the Look: Faux Leather Panel Maternity Leggings

She posted a video with her husband on her popular YouTube channel wearing our faux leather leggings.

These leggings are a real celebrity favourite, loved by Gwen Stefani, Anne Hathaway, Carrie Underwood, Marion Cotillard and more!

A post shared by Tammin Sursok (@tamminsursok) on Nov 30, 2018 at 9:33am PST

Get the Look: Burgundy Maternity Shift Dress

Over the holidays, she showed off her beautiful bump in our burgundy shift dress together with her daughter Phoenix.

A post shared by Tammin Sursok (@tamminsursok) on Nov 1, 2018 at 12:20pm PDT

Get the Look: Powder Blue Cable Knit Maternity & Nursing Jumper

These two are just too adorable – wishing Tammin and her family all the best as they prepare to welcome their latest little one.