maternity dresses Archives

Seraphine’s 2015 Maternity Fashion Highlights

Happy New Year Mamas! As we look forward to the new adventures that 2016 has to offer, now seems like the perfect time to review what has been another remarkable year in maternity fashion at Seraphine.

Celebrity Maternity Style

2015 was truly the year to see and be seen in Seraphine. Top models Coco Rocha and Karolina Kurkova were firm Seraphine fans – Coco looked stunning in our stylish dresses for pregnancy and Karolina loved our White Cropped Maternity Jeans. Singer Sophie Ellis-Bextor wore several Seraphine maternity dresses, and mezzo soprano Katherine Jenkins relied on Seraphine LUXE maternity evening gowns for live performances, while stylistas Tamsin Egerton and Jaime King were both spotted in Seraphine maternity styles. We dressed Hollywood royalty: Isla Fisher and Fearne Cotton both fell for our Ripped Skinny Maternity Jeans, and Zooey Deschanel rocked one of our chic nursing dresses to debut her baby daughter Elsie.

We were also honoured to dress members of the royal family, both at home and abroad; Swedish Princesses, Victoria and Madeleine both commissioned bespoke Seraphine pieces. While The Duchess of Cambridge stepped out in several Seraphine styles while expecting Princess Charlotte, including the Marina Maternity Coat, the Natasha Cashmere Blend Maternity Coat, The Vanessa Roll Neck Maternity Dress and the Florrie Floral Print Maternity Dress.

And The Award Goes To…

This year, we were honoured to win The Queen’s Award for Enterprise 2015, in recognition of outstanding achievements in international trade. Seraphine Founder, Cécile Reinaud was invited to Buckingham Palace to meet the Queen and to receive the prestigious award in person. We were also named the ones to watch on Richard Branson’s Sunday Times Fast Track 100 list.

New Seraphine Maternity Stores

This year we opened a new maternity store in the historic Victoria Quarter in Leeds. Our Flagship London Store re-located to a glamorous new space on Kensington High Street, with a star-studded launch party to celebrate. And we opened our second New York maternity boutique on Madison Avenue.

Giving Back

This year we re-kindled our relationship with Tommy’s the baby charity by launching a nationwide charity T-shirt campaign. Singer Sophie Ellis-Bextor spearheaded the campaign in the press, and profits from The Love Tee go to Tommy’s – helping them to set up the UK’s first medical research centre dedicated to preventing early miscarriage. Check out our gorgeous online gallery, and get your Love Tee now.

Watch the Video & Discover the Collection

In November, we were proud to launch The Diana Collection – a brand new range of baby wear, available exclusively at Seraphine, featuring the Princess Diana Pastel Tartan. We officially launched the collection at the Global Gift Gala charity auction, attended by a slew of A-listers including Eva Longoria and Victoria Beckham. 12% of the price of each piece in the Diana Collection goes to The Diana Award – a charity set up in memory of Diana, Princess of Wales.

Thank You

As we look forward to the exciting times ahead, we’d like to take this opportunity to Thank You for being with us on this journey, and for choosing Seraphine to join you on yours at such a special time in your life. Each and every success, however big or small is dedicated to you, our wonderful mamas-to-be.

We couldn’t have done it without you!

Styled By You: Real Fashion Mamas Love Seraphine

Happy New Year Mamas! We love to see how you are styling your Seraphine maternity clothes, and are always excited to see your beautiful pictures.

This week we’d like to share some of our favourite snaps from the Real Fashion Mamas of Twitter, Facebook, Pinterest, Instagram & fashion blogs, to give you a little sartorial inspiration to start the New Year in style.

Out & About

From playing in the park to mummy daughter shopping trips and fun family days out at the farm; these mamas are making the most of their maternity leave. They’re taking bumps and babes out for adventures, and looking fabulous while doing it.

Street Style

Taking their maternity style out to the streets, these mums-to-be look simply stunning in Seraphine. Rocking the most stylish maternity dresses, jumpers and leggings, and all expertly accessorised; these mamas are worthy of the hottest street style pages the fashion press has to offer.

Insta-Fashion

Capturing the perfect fashion shot is no mean feat, but these mamas have nailed their insta-style. Beautifully shot and filtered to perfection, these Instagram queens make pregnancy style look easy!

Home is Where the Heart is

As much as we love seeing you all out and about and styled to perfection, it’s almost more special to see those quiet moments at home. A lazy Sunday brunch or snuggles with baby in bed – we love to see you looking comfy, cosy and relaxed in your Seraphine maternity clothes.

Special Occasion

Of course for those occasions that demand a little something special, the Seraphine LUXE collection is always a stylish option. These mamas look absolutely stunning in Seraphine gowns, cocktail dresses and even wedding dresses for pregnancy. We are always honoured to see you looking so wonderful in Seraphine at your special occasions.

We’d like to say a huge thank you to all of our stunning real fashion mamas:

Natalie Bernadotte of Kensington Mums, Marta of MumandHome, LoveJooKim, Irina of BondGirlGlam, Joanna Johansson, Karolina Kurkova, CarmenTheModernMom, Natalia of MaNAa is a Dreamer, Nina of The HSS Feed, @rejane.t, Amaris of LovelyBlondeCloset, Carolina Man Sabel, @quatre_pommes, Lauren Mills of the SundayBeachBlog, @LauraLacquer

Keep sharing your gorgeous pictures in Seraphine!

Ready, Set, Black Friday! Snap Up Maternity Clothes at 15% Off!

The craziest shopping weekend of the year is back – Happy Black Friday mamas!

Now is the time to shop like you mean it, and kick off the Christmas shopping chaos in style.

Here at Seraphine we’re offering a thrifty 15% off EVERYTHING! You have from right now until midnight on Cyber Monday to shop stunning maternity clothes at fabulous discounted prices. Just enter the code CRAZY15 at the checkout.

Stylish maternity dresses, ultra-comfy maternity jeans, the LUXE collection and plenty more besides; Now’s your chance to snap up all those chic maternity clothes you’ve had your eye on.

Here’s our Black Friday fashion wish list… What’s on yours?

Happy Shopping mamas!

*Offer excludes sale items & the bump kit; available until 30/11/15

Crown Princess Victoria of Sweden Loves Seraphine Maternity Dresses

This week Crown Princess Victoria of Sweden looked stunning in one of our chic autumn/ winter maternity dresses!

On Wednesday, the Crown Princess chose our Bubble Print Maternity Dress for a full day of royal duties at home in Sweden. This included a visit to a museum, meeting and greeting students at the University of Karlstad, visiting a hospital, and a home for orphaned refugee children.

Watch the video

A video posted by seraphinematernity (@seraphinematernity) on Nov 20, 2015 at 2:24am PST

This stylish maternity dress was a fabulous choice; the flattering mock-wrap style is made in soft stretch jersey for a comfortable fit, and the print is understated yet on trend. She teamed our little blue printed maternity dress with black tights and boots, and a beautiful Prada coat in powder blue. You can recreate her look with our Natasha Cashmere Blend Maternity Coat!

Of course this isn’t the first time the Princess has chosen Seraphine. Back in October she fell in love with the bespoke designs we created for her nephew’s Christening and her official trip to South America. And since then she has chosen several glamorous pieces from the Seraphine LUXE Collection including the Black and White Polka Dot Silk Maternity Dress and the Ivory Cropped Peplum Jacket.

Seraphine maternity clothes are a firm favourite with expectant European royals, and we are always thrilled to see them looking so well in our styles.

Mummy at Work – Top 5 Maternity & Nursing Styles for Working Mamas

We had a welcome blast from the past this week, as a set of inspirational photos resurfaced. Meet Italian MEP Licia Ronzulli.

From 2010 to 2013, Licia attended sessions of the European Parliament with her little daughter Vittoria in tow! Baby Vittoria made her first appearance in parliament at just 44 days old, and was a regular visitor over the next three years, sitting and voting along with her mother.

Here at Seraphine we love working mamas and are always excited to see trail blazing role models like Licia doing their bit to raise awareness and support more rights and flexible working for women trying to reconcile work and family life.

Here are our top 5 maternity work wear styles for professional working mamas:

1) The Little Black Dress

This little black dress is perfect for the office. A classic style, the Black Nursing Shift Dress is made in soft stretch jersey for a flexible fit and all day comfort. While easy lift-up access at the front is ideal for nursing or expressing. This stylish LBD is a must-have for a working mama before, during and after pregnancy.

2) A Crisp White Shirt

A beautifully cut white shirt is another workplace essential. Put a modern twist on a work wear classic with our Printed Crepe Maternity Blouse. Sure to be an invaluable addition to your wardrobe for workdays and weekends, the simple button down design allows easy access for breastfeeding.

3) Smart Black Trousers

Our Slim Fit Black Maternity Trousers will quickly become your new favourite pair. Made with a soft jersey over bump band, they are designed to grow with you through pregnancy, and provide the perfect support around your middle after baby is born.

4) The Chic Blazer

Finish off your look with the perfect stylish blazer. Our Sparkle Tweed Maternity Jacket will bring a glamorous touch of glitter to your working week, and is guaranteed to add the perfect professional polish at every stage of pregnancy and beyond.

5) The Perfect Nursing Bra

And don’t forget to underpin your professional style with the perfect maternity or nursing lingerie. The signature Seraphine Nursing Bras come in soft pink and mocha, or sexy black, and are designed to provide a comfy adjustable fit throughout pregnancy & easy access for nursing afterwards.

Rock on working mamas – we think you are amazing!

Make an Entrance – 20% Off Stunning Party Wear Styles

It’s that time of year again mamas – party season is upon us! While your diary fills up with festive gatherings, Family get-togethers and the infamous office Christmas party, allow us to offer a little outfit inspiration…

And in the spirit of the season, all this week we’re offering 20% off the glamorous styles in our party promo category! Simply enter the code PARTY20 at the checkout.

Good food, great gossip and the very best company… what’s not to love about a festive catch up with friends! Dress your bump in something super stylish this year, and give them all something to talk about! We love the Claret Red Knot Front Maternity Dress for a little seasonal style, or why not try our Emerald Keyhole Maternity Blouse with a flattering pair of maternity trousers.

This year you and your family have something extra special to celebrate – so make sure you wear something extra special to match! Our Navy Lace Maternity Cocktail Dress is a glamorous option & the perfect piece to show off your blossoming curves. Or for a softer, more feminine look, why not try our flattering Crepe Drape Maternity Dress in a beautiful silver violet shade.

After a long year at work, the office Christmas party is the perfect opportunity to get your glad rags on and kick off the festive season in style. A bit of sparkle at a Christmas party is practically a requirement, so why not give our Gold Sequin Maternity Cocktail Dress a try. Or get into the spirit of the season with our ultra-glamorous Claret Lace Maternity Cocktail Dress.

As we approach December we enter prime time for those extra special events; the black tie dinners, the Christmas balls, galas and special occasions that call for designer maternity dresses in stunning silks and lace. If you’re after a dress like this, the Seraphine LUXE collection is the perfect place to look. Our Multiway Maternity Maxi Dress drapes beautifully over your curves and offers plenty of styling options, and our Navy Silk & Lace Maternity Evening Gown is a celebrity favourite worn on stage by Katherine Jenkins, to the William Vintage Dinner by Sophie Ellis-Bextor and by star of the IT Crowd Katherine Parkinson to accept her award at the BAFTAs!

Whatever your occasion, you’re sure to find a stunning maternity party dress at Seraphine.

Terms and Conditions:

Offer is valid on styles in the party promo category only, until 21/12/2015. To claim your discount, enter code: PARTY20 at the checkout.

Seraphine on Screen: London . Paris . Tokyo . New York

Whether in London, Paris, Tokyo or New York, every mama wants to look her best through pregnancy. And these stylish ladies have been working their curves live on screen in Seraphine!

Meet some of our favourite TV star mums & their top Seraphine styles:

New York

Stunning mama-to-be Ginger Zee is the chief meteorologist for abc news, and the weather anchor on Good Morning America. This week she positively glowed in our Natasha Cashmere Blend Coat – the same one loved by the Duchess of Cambridge when she was expecting Princess Charlotte.

A photo posted by ginger_zee (@ginger_zee) on Oct 26, 2015 at 5:46am PDT

Ginger also loves Seraphine maternity dresses and has rocked quite a selection on screen – she looked fab in our Polka Dot Cotton Sateen Maternity Dress, our Cerise Dot Maternity Dress, and the Berry Colour Block Nursing Dress!

A photo posted by ginger_zee (@ginger_zee) on Sep 2, 2015 at 4:35am PDT

San Diego

Gorgeous Heather Lake is the features reporter on Fox 5 San Diego Morning News, and she loves her Seraphine maternity dresses. Here she is filming on location looking super chic in our Circle Print Maternity Dress.

A photo posted by Heather Lake (@heathermicheletv) on Sep 9, 2015 at 1:58pm PDT

She’s also worn our Zip Detail Maternity Dress and our Graphic Floral Maternity Dress live in the studio.

In this studio on this rainy day:) and got a few new dresses from a Maternity line called @seraphinematernity #bumpwatch #fashion styled by @styledbydean @noinstagramsam A photo posted by Heather Lake (@heathermicheletv) on Aug 25, 2015 at 1:56pm PDT

Tokyo

Over on the other side of the world, the beautiful Takako Zenba, news reader on the Japanese network News 23 TBS, is also a fan of Seraphine maternity dresses. She looked stunning in our Geo Print Maternity Wrap Dress and in our Bubble Print Maternity Dress, styling them both with a simple maternity camisole.

London

Here in London the lovely Holly Willoughby looked radiant in the Turquoise Knot Front Maternity Dress on This Morning while expecting her youngest Chester.

Paris

And in Paris the incredibly chic Anne-Claire Coudray, news reporter on French network TF1 chose our Knot Front Maternity Dress in Royal Blue.

Keep up the good work mamas – we are loving your on-screen style!

Tamsin Egerton Rocks our Little Black Maternity Dress

What do Tamsin Egerton and The Duchess of Cambridge have in common? It’s a little black Seraphine maternity dress of course!

British beauty Tamsin Egerton was spotted this week rocking our best-selling little black dress, at the Baccarat / Hotels 1 Dinner. Overlooking the Thames at luxury London venue One Horse Guards, Tamsin rubbed shoulders with the great and the good, looking ultra-chic in our Black Roll Neck Vanessa Dress. She styled the dress simply with long flowing hair, a chic shoulder bag and a pair of classic black heels.

Also loved by the Duchess of Cambridge, this little black maternity dress is a seriously stylish option. The Duchess teamed it with a stunning Cartier necklace to attend a glamorous evening event in New York while she was expecting Princess Charlotte last year.

#Regram @seraphinematernity from Frieze yesterday. I am indeed wearing my comfy new jeans. Thank you!

A photo posted by Tamsin Egerton (@tamsinegertonofficial) on Oct 14, 2015 at 7:14am PDT

This isn’t the first time that Tamsin has styled it out in Seraphine maternity clothes. Last week, she attended a private viewing at the London Frieze Festival wearing a pair of our maternity jeans! Accompanied by Josh Hartnett, her drop dead gorgeous Hollywood beau, Tamsin looked super stylish pairing our Premium Under Bump Maternity Skinny Jeans with an over-sized coat and a blue Louis Vuitton shoulder bag.

The couple recently moved into their new London home, and are thrilled to be expecting their first baby in the New Year.

A photo posted by Josh Hartnett Art (@josh_hartnett_art) on Oct 22, 2015 at 12:52am PDT

Keep up the good work Tamsin – we are loving your style!

Crown Princess Victoria of Sweden is Stunning in Seraphine Luxe

This week we have been delighted to see Crown Princess Victoria of Sweden enjoying her new Seraphine wardrobe!

Last week the Princess chose our Polka Dot Silk Maternity Dress to attended a meeting of the International Paralympic Committee at the Grand Ducal Palace in Luxembourg. Victoria’s elegant silk dress was the perfect choice for the sumptuous surroundings, and she looked ultra-stylish as she discussed next year’s Paralympic Games with other European Royals including Princess Margriet of the Netherlands, Prince Albert of Monaco and Grand Duchess Maria Teresa of Luxembourg.

October 15, Princess Victoria attended the meeting of IPC in Luxembourg wearing a Polka Dot Dress by @SeraphineLtd pic.twitter.com/lfWnWcwvVn

— Princess Victoria News (@aboutcpvictoria) October 17, 2015

This week the Crown Princess kicked off her official visit to South America, and we were delighted to see her wearing another bespoke Seraphine maternity dress on her arrival in Lima! Victoria looked stunning in the smart red style to greet crowds and to meet the Peruvian President Ollanta Humala.

A photo posted by Expressen Kungligt (@expressenkungligt) on Oct 19, 2015 at 11:29am PDT

This Wednesday she wore another Seraphine Luxe maternity dress out to dinner in Colombia with her husband Prince Daniel. This beautiful corn flower blue style in silk and lace comes from our SS16 collection, and will be available for purchase in the new year. In the mean time though, the navy version – the Silk and Lace Special Occasion Dress – is available now in our LUXE collection.

Crown Princess Victoria and Prince Daniel attended a reception hosted by the Mayor of Cartagena in Colombia pic.twitter.com/gkoYxXPVvR

— Royaltyspeaking (@Royal_talk) October 22, 2015

Crown Princess Victoria Talks to Hola! TV

Of course this all comes after Princess Victoria’s stunning appearance at her nephew Prince Nicolas’ christening in a bespoke Seraphine maternity dress. The Seraphine purple set off her radiant pregnancy glow perfectly, and the smart empire peplum flattered her figure.

A photo posted by Expressen Kungligt (@expressenkungligt) on Oct 14, 2015 at 9:41am PDT

The Princess loved the style so much that she wore it again, along with the matching bespoke Seraphine coat on Thursday evening to meet with the Colombian President Juan Manuel Santos Calderon.

A photo posted by @mony0734 on Oct 23, 2015 at 1:21am PDT

We would like to wish the Crown Princess and her family all the best for the exciting months ahead!

Hello! Editor Rosie Nixon’s Maternity Style Story

The Gorgeous Rosie Nixon – editor of Hello! Magazine headed off on maternity leave this month, and is now enjoying some well-earned R&R ahead of her imminent new arrival. This week she posted this gorgeous pic wearing our Zip Detail Maternity Dress for a relaxed lunch out with her bestie Chrissie Reeves, the showbiz & royalty editor at OK Magazine.

A photo posted by Rosie Nixon (@rosiejnixon) on Oct 21, 2015 at 6:38am PDT

This stylish pair of showbiz bezzies are godmothers to each other’s babies! Here’s Rosie looking super cute in our Striped Cowl Neck Maternity Tunic, sharing a cuddle with Chrissie’s adorable daughter India.

A photo posted by Rosie Nixon (@rosiejnixon) on Oct 16, 2015 at 12:40pm PDT

Rosie has been a huge fan of Seraphine maternity clothes through her pregnancy, wearing our styles just about everywhere – from home, to the office to glamorous red carpet events! Recently she was spotted sporting our Graphic Floral Maternity Dress to celebrate her exciting new book – The Stylist – due out in January.

A photo posted by Rosie Nixon (@rosiejnixon) on Oct 13, 2015 at 9:28am PDT

Chilling at her local pub garden with 20 month old big-brother-to-be Heath, looking super cute and cosy in matching grey cardis! Our Cotton & Cashmere Waterfall Maternity Cardigan was the perfect piece to take the edge off the autumn chill.

A photo posted by Rosie Nixon (@rosiejnixon) on Sep 26, 2015 at 6:49am PDT

Rosie has no shortage of invitations to glamorous showbiz events, and when she asked us to style her for the GQ Awards we were happy to help! She ruled the red carpet in our Claret Lace Maternity Cocktail Dress.

A photo posted by Rosie Nixon (@rosiejnixon) on Sep 8, 2015 at 12:53pm PDT

And the very next evening she looked stunning in our Black Lace Detail Maternity Gown at the British Olympic Ball. She is one super stylish mama in high demand!

A photo posted by Rosie Nixon (@rosiejnixon) on Sep 9, 2015 at 2:52pm PDT

Rosie loves our AW15 collection, and back at the start of the season we were delighted to film with her as she talked through her favourite Seraphine pieces.

A photo posted by Rosie Nixon (@rosiejnixon) on Aug 25, 2015 at 9:45am PDT

Watch the Video to see Rosie’s AW15 Edit

Here she is having fun with baby Heath in our Latte Popper Nursing Top. It’s ultra-soft and perfect for pregnancy, with simple poppers at the shoulders which open up for nursing.

A photo posted by Rosie Nixon (@rosiejnixon) on Aug 19, 2015 at 10:46am PDT

Chilling at home with her sister Tess, looking lovely in our Love No.1 Maternity Top.

A photo posted by Rosie Nixon (@rosiejnixon) on Jul 29, 2015 at 7:24am PDT

And here she is celebrating #BumpDay in our Black Maternity Shift Dress.

A photo posted by Rosie Nixon (@rosiejnixon) on Jul 23, 2015 at 6:22am PDT

Best of luck Rosie – we love your style!

Baby’s First Halloween: Spooky Fun with Your Creepy Crawlers

Is there something strange in your neighbourhood? … No need to call Ghostbusters – it’s just Halloween! We’ve gathered some of the best ideas and inspiration from around the web to help you & your little monsters celebrate in spooky style…

Halloween Decorations

Decorating the house is a great way to get everyone excited about the holidays – and offers plenty of opportunity for getting crafty! The little ones will love getting involved – why not try your hand at a few of these fun crafts from My Mommy Style.

Halloween Activities

If your little one is a little too little for trick or treating, why not bring Halloween to your home and throw a baby Halloween party! Liska from the Adventure in a Box blog has some fantastic ideas.

A post shared by Seraphine Maternity (@seraphinematernity) on Oct 31, 2016 at 10:26am PDT

Or why not visit a local pumpkin patch & pick your own pumpkins! It’s a fun family day out, and is the perfect opportunity to pick up a few prime specimens for carving and for cooking!

Spooky Snacks

Sweet treats at Halloween are all part of the fun – we love the look of these mini caramel apples from Aileen on her At Home In Love blog, and these friendly ghost meringues from Kelly at Smart School House look super spooky.

Costume Ideas for Baby

Your baby monsters may be too young for trick or treating, but that doesn’t mean you can’t have fun dressing them up & answering the door! We love these suggestions from Woman’s Day – check out their selection of adorable baby costumes!

Halloween Outfits for Mums

If you’re heading out to a party of your own, we found some great ideas for dressing up your bump on Brit.co. But if your party calls for an outfit that’s more ‘chic’ than ‘Halloween freak’, one of our sexy black maternity dresses would be perfect.

For even more spooky inspiration (and lots of cute pictures of babies in costumes), check out our Halloween Pinterest board!

Bespoke Maternity Fashion, Fit for the Crown Princess

Here at Seraphine we are delighted to have dressed Crown Princess Victoria of Sweden!

The Princess looked stunning as she attended the Christening of her beautiful baby nephew Prince Nicolas, wearing a bespoke Seraphine maternity outfit created especially for the occasion.

Princess Victoria commissioned this stunning outfit personally for the happy royal occasion, having admired our bespoke designs for her sister Princess Madeleine and for the Duchess of Cambridge. We are always delighted to create bespoke pieces for royal clients; Seraphine founder Cecile Reinaud refined the exclusive bespoke design herself, which was then created by our talented team of in-house tailors.

The Princess’ outfit included a striking maternity dress in Seraphine purple, which she accessorised with a smart pillbox hat by top London Milliner, and favourite of the Duchess of Cambridge, Philip Treacy.

Princess Victoria Arrives at the Christening

The Crown Princess was a picture of elegance on the day, and looked stunning accompanied by her dashing husband and their beautiful little daughter, Princess Estelle.

A photo posted by seraphinematernity (@seraphinematernity) on Oct 12, 2015 at 2:06pm PDT

Victoria isn’t the only Princess we’ve had the pleasure of creating bespoke maternity styles for. Her younger sister Princess Madeleine loved our outerwear collection; she chose our Cropped Peplum Maternity Jacket for her audience with the Pope in Rome, and donned our Blush Wool and Cashmere Maternity Coat to celebrate her father King Carl Gustav’s birthday. She later commissioned a bespoke Seraphine maternity coat to attend a special service before her brother, Prince Carl Philip’s wedding.

A photo posted by Expressen Kungligt (@expressenkungligt) on Oct 14, 2015 at 9:41am PDT

And of course The Duchess of Cambridge looked stunning in a bespoke Seraphine maternity coat on arrival in New York when the Royal couple paid their famed first official visit to the United States.

With Princesses Victoria and Madeleine of Sweden and British royals Zara Phillips and the Duchess of Cambridge all opting for Seraphine maternity clothes through pregnancy, it’s safe to say that Seraphine is a right royal favourite.