Last Saturday we were thrilled to welcome a stylish crowd of London mamas to our flagship Kensington maternity store for an exclusive maternity fashion shopping event!
Guests enjoyed delicious mocktails and cupcakes courtesy of Primrose Bakery while they mingled, taking the chance to explore our brand new autumn winter maternity clothes collection.
Our new season maternity fashion proved a huge hit on the day, and many mamas simply couldn’t leave without taking home a few of their favourite pieces. Maternity jeans were a popular choice, as were the adorable baby clothes of the Diana Collection.
Offering the perfect break after a busy morning of retail therapy, our pop-up pampering corner did a roaring trade. Guests were treated to complementary mini-massages courtesy of L’Occitane and manicures by Timi Beauty.
To round off the fun, guests who spent over £75 on the day took home a luxury goody bag with fantastic freebies from Kitch, Beaming Baby, Neom Organics, Keri Kit, The Body Shop, L’Occitane, Neal’s Yard & Mama Mio!
You can discover our new collection for yourself at our maternity stores in Kensington, Marylebone, Battersea or Leeds. Or simply shop online and explore the range from the comfort of your own sofa!
Happy Autumn mamas! With the weather turning and new season styles flooding the shops, what better time to shake up your makeup routine and try out a few new makeup ideas!
Moody Lips
OK, so going a shade or two darker for autumn isn’t exactly a revolutionary move. But this season is set to take the look a step further with a fantastic array of moody lipsticks. Take your pick from deep berry shades, through dusky purples verging on black! Work the look with minimal makeup during the day, then vamp it up with a sweep of eyeliner for the evening.
And when it comes to eyeliner, designers and makeup artists agree this season that black truly is the new black. Whether you opt for a subtle sweep at the lash line, classic wings, or something more bold and graphic, the application is up to you – just so long as it’s black!
Balancing out those dramatic eyes and lips, this season’s complexion is all about the natural glow – great news for expectant mamas! Put those contouring brushes away for a while; all you need this season is a touch of highlighter where there should be highlights and subtle blush where you might naturally flush.
And the best news of all – glitter is in! A touch of sparkle is the perfect way to set off your look, and this season is all about the glitter. A subtle sweep at the corner of your eye is all you need for the daytime, then amp up the sparkle in the evening to take this glitzy trend to glamorous new heights.
Have fun trying out the latest makeup ideas mamas – and don’t forget to check out our new season maternity clothes collection to complement your new look!
Here at Seraphine, our maternity clothes are certainly no strangers to being in the spotlight. In fact there’s hardly an on-screen bump that we haven’t dressed! From Devious Maids to Jane the Virgin, here’s a roundup of some of our favourite Seraphine looks from mamas-to-be on TV…
Devious Maids
In Season 3, episode 12 devious maid Zoila Diaz, played by the gorgeous Judy Reyes, looked stunning in our Embroidered Cut Out Maternity Dress while meeting her new boss for the first time. The stylish navy blue dress suited her colouring perfectly and the drawstring tie belt worked to define her curves.
Back in 2014, the lovely Anna Paquin took to the screen as her True Blood character Sookie Stackhouse, wearing our famous Blossom Knot Front Maternity Dress in the season finale.
The Blacklist
In crime thriller The Blacklist, main character Liz Keen, played by Megan Boone, celebrated her wedding in style in our Ivory Lace Maternity Wedding Dress.
A photo posted by seraphinematernity (@seraphinematernity) on
With the new season drawing in, our thoughts are starting to turn to cool evenings wrapped up in cosy jumpers, pumpkin spiced lattes from Starbucks and crisp autumn mornings in maternity jeans and ankle boots. Pregnancy & Newborn have captured the vibe perfectly on their cover with our brand new Draped Maternity & Nursing Jumper – a must-have this autumn.
Our maternity jumper is made in the softest blend of cotton, lamb’s wool and cashmere, and is expertly cut to drape beautifully over your curves. Open at one side, the look is designed to grow with you throughout your nine months, and make a smooth transition for nursing after baby is born.
Séraphine has just had a website makeover – shopping maternity clothes online has never been so stylish!
Our tech stylists have been hard at work behind the scenes, making beautiful things happen online, and we can’t wait to show you our new look. We’ve revamped our site with fabulous new shopping features, easy-to-use navigation, & a sparkly new look from top to toe. It’s all designed to perfectly showcase our gorgeous maternity fashion collections. And the best part is – whether you’re shopping maternity clothes online from your laptop, tablet or mobile, the Séraphine site will look just as chic, whatever size your screen!
Don’t be fooled – this is much more than just a fresh coat of nail polish! Take a look around our new site and you’ll discover entirely new ways to shop maternity clothes online. Now you can filter your view by size, by price, by colour and even by celebrities, to find the perfect new additions to your maternity fashion collection…. You’re welcome!
And speaking of getting a whole new look… it’s not just our website that deserves a brand new style! While you’re exploring our beautiful new site, don’t forget to check out our new season maternity wear collections to find your own gorgeous new look for autumn! Order your free copy of our AW16 brochure today and be the first to shop the hottest new styles.
We are in love with our new look – now it’s your turn!
By now, everyone from your doctor to your mother will be telling you that the most important thing for you and your baby is to keep calm while expecting.
So as it turns out, a relaxing babymoon is practically prescribed!
Take a look at our top 5 babymoon ideas for a romantic trip for two before baby makes three…
Timing is everything! Be sure to slot in your babymoon some time through your second trimester. Morning sickness should be a distant memory, and you’ll have plenty of energy to travel.
Not to mention that this is the time when your pregnancy curves are at their cutest and will look adorable in a stylish maternity bikini!
Choose your destination carefully. Pick a place you’ve always wanted to go, but maybe save the serious sight-seeing for another time – if there was ever an excuse to lie on the beach for a week, this is it!
Think carefully about your travel times as anything over 4 hours may be a struggle, and it’s also smart to steer clear of any potential for tropical diseases or deli belly. This could be the perfect opportunity to spend that beautiful week on the French Riviera.
Indulge in a luxury hotel! This is your last big blow out before baby takes over for a while, so make sure to take full advantage.
A huge comfy bed, en-suite, 24-hour room service and a spa are all prerequisites. It’s also a great idea to call ahead & let them know you are babymoon-ing… you never know who might offer an upgrade!
Above all, your babymoon is the perfect opportunity for you and your partner to reconnect and strengthen your bond before this major life transition.
Now is the time to go out for a romantic meal, indulge in couples’ spa treatments and generally enjoy each other’s company. Because let’s face it, once your little addition arrives he or she is bound to steal the limelight for a while.
What could be better than a delicious fruity smoothie on a hot summer’s day?… How about a delicious fruity smoothie that’s good for you AND your baby! During pregnancy it’s more important than ever to get those vital vitamins and nutrients. And a refreshing summer smoothie is a simple & tasty way to sneak a little more fresh fruit into your diet. We’ve gathered some of our favourite pregnancy-friendly smoothie recipes, and selected the perfect maternity dresses to match!
For mum: This tropical smoothie recipe mixes up sweet mango & pineapple with creamy banana, orange juice & a dash of Greek yoghurt. It’s a deliciously creamy concoction that tastes like summer in a glass.
For baby: This gives a giant hit of vitamin C with an added boost of potassium – all vital for developing baby’s healthy immune system.
To wear: Channel the creamy colour scheme in our White Lace Maternity Dress, and add a pop of colour with a chic belt.
For mum: Simple and delicious; this one combines fresh orange juice with a medley of mixed berries and a generous dollop of vanilla yoghurt. It’s the perfect way to start your day.
For baby: This one provides plenty of vitamin C, and all those gorgeous berries are a fantastic source of antioxidants. This smoothie recipe will help you to create a safe and healthy environment for baby to grow – free of nasty toxins.
To wear: Match the vibrant pink in your drink to an equally fabulous shade in your dress – the Fuchsia Pink Knot Front Maternity Dress is the perfect choice!
For mum: Combining the fresh zing of pineapple, ginger, and lemon, with creamy avocado and banana, and some parsley for balance; this smoothie is super fresh. It’s also a stomach-settling superstar – one of the best recipes we’ve found for fighting morning sickness.
For baby: This super green smoothie will bring a mega dose of vitamin C, fibre and folate to keep baby growing healthily.
To wear: Dress your bump in our stunning Emerald Green Maternity Maxi Dress to look as cool as you feel as you sip on this settling green smoothie.
The empire waist is a miracle silhouette for the third trimester. Cinching you in at your slimmest point, an empire style brings fantastic definition to your shape.
Get the look with one of our super stylish empire maternity dresses with discreet lift-up nursing access, or simply add a chic maternity belt to complete your look.
Comfort is key at this stage of pregnancy. And with extra sensitive skin right now, it’s a great idea to look for styles made in the softest natural fabrics like pure cotton, bamboo or cashmere.
The third trimester is also the perfect time to pack your hospital bag & invest in the pieces you’ll need once baby arrives. If you plan to breastfeed, then a good collection of nursing clothes is a must.
And why not treat yourself to one of our signature skin to skin tops – perfect for the early days with your little one.
But of course the most important thing at this stage is to relax & enjoy. Wishing you all the best for your final months of pregnancy mama!
We love dreamy summer days by the sea! It’s all about sun-kissed skin, tousled hair and perfectly pedicured toes peeping out of pretty summer sandals. But all that sun, sea and sand can be tough on your natural glow. Read on for our best summer holiday beauty tips to fight the frizz, soothe the skin and get back your glow!
1) First thing’s first: Sun cream, sun cream, sun cream! You know the drill by now; opt for a high SPF with UVA & UVB protection & reapply at every opportunity. A great way to remember, is to reapply every time you have a drink – If you feel thirsty, your skin probably does too.
2) Once you’re home (or back at the hotel!) after a day in the sun, make sure to exfoliateandmoisturise well. This is the best way to ensure an even, long lasting tan to compliment your stunning summer maternity dresses.
3) And because sometimes even the most diligent SPF patrollers will miss a bit, keep a stash of home-made cooling after sun in the freezer. Simply freeze aloe in an ice tray & pop out a cube or two to soothe sun burn when needed.
4) From dried out frizzy sun damage to colour stripping chlorine, summer can be hard on your hair. One great way to minimize chlorine damage is to wet your hair before you take the plunge. If it’s already saturated with water or a hydrating product, your hair won’t take on as much of the chemicals and chlorine from the pool – this is one of our favourite summer beauty tips!
5) The sooner you can wash your hair afterwards, the better – use a clarifying shampoo asap to banish the build-up of salt, sand and chemicals.
6) A deep conditioning treatment will give you back your natural gleam. Try mixing your favourite conditioner with equal parts of pure jojoba oil and olive oil for the ultimate re-hydrating treatment; leave it on for 20 minutes then rinse well to reveal beautiful, shiny, healthy hair.
7) We all know the havoc that summer can wreak on our feet; fight dry cracked heels and rough skin with a home-made Listerine foot soak! It may sound strange, but it really can help soften up your skin. Mix 1 part Listerine mouth wash, 1 part apple cider vinegar and 2 parts warm water in a shallow bowl and soak your feet for 20 minutes.
8) After a foot soak, exfoliate and remove dead skin using a sea salt scrub. Shop bought ones are great, but home-made can be just as good; we love this sea salt and coconut oil scrub from Nicole posted on her blog Wonky Wonderful.
9) A glossy coat of your favourite summer nail varnish will put the perfect finishing touch on your home pedicure. For easy application and the ultimate smooth finish, chill your nail varnish in the fridge before you want to use it – sounds weird but it really works!
10) Once you’ve restored your natural glow, show it off with the perfect summer maternity clothes! Browse our collections & discover cute day dresses, gorgeous maternity swimwear & the stunning evening wear styles for pregnancy.
So you’ve had your baby & are now raring to get back into your groove with some gentle postnatal exercises. It’s important to take your time with this – listen to your body and wait at least 6 weeks before you start in earnest. But once you feel ready, a little gentle exercise is a fantastic way to tone up, boost your mood and even bond with baby!
P.S. If you’re still expecting, scroll to the bottom to find a fabulous 25 minute pregnancy yoga video to follow at home…
This is just about the sweetest way we can think of to start toning your tum!
Lie flat on your back with your knees bent and feet placed firmly on the floor in a position ready to do sit ups. Sit baby half way up the slope of your thighs, holding him in place around his middle. Then simply do a set of regular sit ups, kissing baby at the top of each one! Aim for 3 sets of 12.
Who needs weights when you have a little bundle of joy to lift!
Strap baby into his front carrier, stand with your feet just over a shoulder width apart and complete a set of regular squats. Bend your knees to lower your body into an imaginary chair, keeping your weight over your heels. Aim for 3 sets of 12.
Tone up and make baby laugh!
Put baby in the buggy facing you, then complete a set of regular lunges, stopping at the bottom to pull a funny face and make baby laugh, before slowly returning to your neutral position. This is great for toning your legs and baby will love this fun new game!
Teach baby his ABCs and tighten up your abs while you’re at it!
Lying flat on your back with baby next to you, place your arms at your sides and extend your legs straight up toward the ceiling, feet together. Recite the alphabet slowly to baby, drawing each letter in the air with your toes. Keep the moves slow and controlled, and be sure to keep your belly button pulled in toward the floor. Aim to make it through the entire alphabet.
Lie baby down on your mat and position your hands either side of her for a set of regular press ups. This is perfect for toning up your arms, and baby will find it completely hilarious. If those delighted giggles don’t motivate you to finish the set, we don’t know what will!
Keeping Fit Through Pregnancy
If you still have a while to wait before you meet your little bundle of joy, why not try some gentle pregnancy yoga! Yoga is a fantastic way to stay active through your nine months – It’s perfect for relieving tension both physically and mentally, and can even help you to prepare for labour and speed up your recovery time. With regular practice, you’ll feel energised and more connected to both your body and your baby.
Gorgeous Voga Mamas love our Seamless Over Bump Maternity Leggings
Our stunning model Danielle is much more than just a pretty face! She is an experienced yogi, and runs her own wellness and clean living blog Natually Dee, complete with healthy recipes, yoga routines and reflections on pregnancy and impending motherhood. Check out her 25 minute calming yoga routine, made in collaboration with YouTube wellness sensation Wild Dish…
When it comes to pregnancy workouts and postnatal exercises, the most important thing is to listen to your body, and only do as much as you feel comfortable with.
Gorgeous Sky Sports presenter Natalie Pinkham became a stunning second time mama last week, welcoming a beautiful baby girl named Willow Mirela – a little sister for 17 month old son Wilf.
Natalie has been a fan of Seraphine maternity clothes throughout both of her pregnancies, and this month, she looked stunning in one of our luxe maternity evening gowns to attend a glamorous charity gala. The event, held at London’s infamous Abbey Road studio and boasting a VIP guest list including Princess Eugenie, Mike Tindall and brother and sister Sam and Holly Branson, raised over £600,000 for Hope and Homes – a charity dedicated to ending the institutionalisation of children around the world.
3) How did you manage styling your bump on live TV?
I felt proud to be pregnant, so quite enjoyed having a bump on telly! One of my favourite TV outfits was the Seraphine Striped Maternity Tunic – it was so comfy & looked great on screen.
4) What’s the best bit of pregnancy advice your received and who was it from?
My mum – the journey is an incredible one, enjoy every minute – even the tough bits, because you will never be pregnant for the first time again!
5) We are confiscating your makeup bag – you’re allowed to keep three essential cosmetics. What do you choose?
Don’t do it! Please?! Ok… I choose bronzer, mascara and gloss. Done. Happy.
6) What’s your favourite Seraphine piece & why?
I love so many pieces from Seraphine, but probably my most useful was the black maternity swimming costume that i took away on holiday.
Wilf ❤️ A photo posted by Natalie Pinkham (@natalie_pinkham) on
7) Any tips to share with breastfeeding mums?
Try and keep your baby on your boob until it is completely empty, as the best milk is at the back – the hind milk… It’s full of nutrients, antibodies and all round goodness. : ) Don’t beat yourself up if you can’t breast feed. It’s luck of the draw and doesn’t make you less of a mum, or in any way a failure if you can’t do it.
My idea of happiness has been redefined since becoming a mum. He is the centre of my world; I feel very lucky to have him – so every minute with Wilf is pure happiness!
Last summer gorgeous fashion blogger Courtney of the Cocofashionista blog chose Seraphine maternity clothes to stay trendy throughout her pregnancy. Her top pick was our New York Bump kit, including comfortable and stylish pieces that go with just about everything. Check out what she had to say about it along with some great styling tips on her blog…
The stunning pregnant blogger created a summery daytime look with the Maternity Pencil Skirt. She wore the skirt over her bump with a tropical print crop top and sneakers for a fresh and sexy look. She accessorised with a silver neckband and a matching chunky bracelet, while original graphic sunglasses completed the glamorous maternity fashion ensemble.
But why stop at just one look? The Seraphine Bump Kit gives you 4 maternity fashion essentials to mix, match and accessorise, allowing you to create literally hundreds of outfit combinations – whether you wear it for work, play or even working out!
Courtney spent a relaxed weekend with her family rocking our over the bump leggings and our Secret Support Maternity Vest, which she styled with a cute pink sweater, matching trainers & cool shades. She said:
“Comfy doesn’t quite describe how awesome this outfit was!”
And for her last Bump Kit look, Courtney styled the little black dress with a pair of fun mirrored sunnies, a cute neon bag and a gorgeous pair of tropical print loafers. Shop the style on her blog: CocoFashionista.
And she is not the only beautiful pregnant mama to fall in love with the Seraphine Bump Kit: It’s a must have!
