Shake up your Makeup: The Hottest New Trends for AW15

September is here mamas! And with the new season trends gaining momentum, now is the perfect time for a makeup bag overhaul. Take a tip from the catwalks this autumn, and try out the latest makeup trends…

 

 

After a few seasons of “no makeup” makeup taking centre stage, we are pleased to report the triumphant return of the statement lip! This season saw pillar box reds at Monique Lhuillier, luxe berry shades at Dolce & Gabbana and even vampiric blacks at Emanuel Ungaro – work the trend if you dare!

 

Wear it with: Black Maternity Shift Dress

 

 

This season’s blusher is all about the flush! Save strong contouring for later; right now the idea is to create a naturally glowing look as if you’ve just come in from the cold after a brisk wintery walk. As seen on the runway at Kate Spade, placement is key with this look – dust the apples of your cheeks, and bring the shade down to create the perfect instant flush.

 

Wear it with: Almond Cable Knit Cape Maternity Jumper

 

 

Designers and makeup artists took eyeliner to a whole new level this autumn! From the spikey scribbled look at Fendi to slept-in smudges at Monique Lhuillier and floating liner at Rochas, this is the season to experiment with your liquid liner.

 

Wear it with: Monochrome Faux Wrap Maternity Dress

 

 

With autumn setting in, glamorous metallics are making a comeback. Start the season with some soft bronze eye shadow as seen at many a catwalk show. Then as winter approaches, you can up the ante with a dusting of glitter, or even sequins and crystals to make a statement for the party season. We can’t get over the gold sequins at Temperley London or the dewdrop glitter lashes at Carolina Herrera.

 

Wear it with: Sparkle Tweed Maternity Jacket

 

 

The September Issue: The AW15 Trend Report

September is here mamas! As we wave a bittersweet goodbye to summer, we are looking ahead and finding plenty of reasons to get excited about autumn. We can’t wait to start kicking up leaves in our trusty Chelsea boots, indulging in decadent evenings-in with cosy jumpers, hot chocolate and scented candles, and of course trying out the latest new season trends!

 

 

Good news all – the 70’s obsession is set to continue well into the new season! This versatile trend offers something for everyone with colourful retro prints, iconic wrap dresses and soft bohemian silhouettes bringing out different fashion moods from this seriously stylish decade. We love Burberry Prorsum’s bohemian luxe prints and statement fringed ponchos, while Bottega Veneta displayed some gorgeous retro colour blocked pieces.

 

Work the trend with our stylish retro print maternity dresses.

 

 

It wouldn’t be autumn/winter without a healthy dose of monochrome – and this season is no exception. From stunning op art checks and stripes at Valentino to swirling psychedelic creations in black and white at Emilio Pucci, black & white is well and truly back for the new season.

 

Master monochromes with our Circle Print Maternity Dress or our Geo Print Maternity Wrap Dress.

 

 

We love autumn’s sophisticated new take on neon. The trick is to introduce just a hint of neon to energize an otherwise neutral outfit. J.Crew used neon yellow accent pieces to dress up cream and camel shades, while Kenzo added zingy neon highlights to jazz up their all black outerwear.

 

Our Neon Trim Snood Nursing Jumper is the perfect piece to work the trend; finely knit in soft grey with just a hint of zingy neon yellow trim.

 

 

Your nautical pieces are set to take on a whole new persona this season. Team striped dresses with tights and boots and top off with a leather jacket, or dress up your Breton tops with slim fitting tailored separates a la Filippa K.

 

Sail away with an autumn nautical look – work the trend in our Striped Side Popper Nursing Top or the Striped Maternity & Nursing Dress.

 

 

From glamorous green lurex at Christopher Kane to Sequins at Nina Ricci and a gold statement dress at Michael Kors, this is the season to sparkle! Shine through the party season and dress up your daywear with decadent sparkles – now is the time to unleash your inner bling monster!

 

Add a subtle shimmer to your day wear with our Sparkle Tweed Maternity Jacket, or our Long Line Glitter Nursing Top, and glam up your evening repertoire with a statement sequin cocktail dress.

 

 

September Style Prep: Top 5 Transitional Must Haves

With September fast approaching, we’ve recently found ourselves eyeing up our tights and Chelsea boots, and wondering… “is today the day?” Our thoughts are turning to those first glorious weeks of autumn – the bright sunny days with just a hint of chill in the breeze.

These in-between days are notoriously tricky to dress for, so check out our top 5 transitional must haves, & prep your September style!

 

 

1) Denim Dress 

Denim Swing Maternity Dress

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

A soft chambray denim maternity dress is the ideal style to transition the seasons. It tends to have a little more weight to it than a regular summer dress and looks just as stylish with sandals as it does with tights & boots!

 

 

2) Breton Top 

Breton Nursing Top

Nothing navigates between the seasons quite like a classic Breton maternity top. Anything goes when it comes to this season-less style staple; pair it with denim shorts and flip flops, then transition the look for autumn with your favourite maternity jeans and a stylish wrap scarf.

 

 

3) Cover Up

Cover Ups

Don’t give up your stylish summer dresses just yet! Transition them for the new season with a luxury cosy cover up. Our Cotton & Cashmere Maternity Cardigans in cream or soft grey are your perfect autumn allies.

 

 

4) Ripped Jeans 

 Maternity Jeans

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

A true fashion all-star; a great pair of ripped maternity jeans offers year round style. Turn them up at the ankle & pair with a cute maternity tee when the sun shines, then add a cosy jumper and ankle boots when the weather starts to turn.

 

 

5) Nursing Shawl

Nursing Shawls

It’s too warm for a coat, but not quite warm enough to go without altogether… so what’s a girl to do? This is the season for a stylish fashion nursing shawl. Drape it over any outfit to add a high fashion edge and to keep out the chill – discreet cover for breastfeeding is a bonus!

 

 

Spotlight on Leeds – Shop Seraphine in The Knightsbridge of the North

Boasting a pedestrianised city centre with everything from top designer labels to traditional farmer’s markets, Leeds is a family (and buggy) friendly shopping mecca, and the hottest destination for maternity fashion outside of London! Check out our tips for planning the perfect city break in Leeds.

 

To Shop

Not called The Knightsbridge of the North for nothing, Leeds is a luxury fashion hotspot and the ideal destination for a spot of pre-baby retail therapy. Discover quirky independent boutiques at the historic Corn Exchange, or explore Kirkgate Market – offering everything from fresh food & flowers to jewellery and haberdashers.

Leeds boutique

 

The crowning glory of the Leeds shopping scene has got to be the stunning Victoria Quarter. This glamorous gilded arcade complete with stained glass ceiling and mosaic tile floor is home to some of the biggest names in designer fashion including Louis Vuitton, Ted Baker, Vivienne Westwood and most recently, the Seraphine Maternity Store! Pay us a visit to discover the latest maternity clothes including stylish day dresses, comfy maternity jeans and even special occasion styles from the LUXE collection.

 

To See

And there’s much more to Leeds than great shopping! If you’re after a cultured afternoon, you can’t beat Leeds Art Gallery which houses one of the best collections of 20th Century British art outside of London, or the Henry Moore Institute – the world renowned centre for sculpture.

 

 

For a family friendly day out, Harewood House just outside the city is a great option. A stunning stately home with sumptuous rococo interiors and rambling gardens. Little ones will love the adventure playground and the bird garden complete with birds of prey, flamingos and penguins!

 

To Eat

 

 

Leeds offers plenty of opportunity to tantalise your taste buds and satisfy those pregnancy cravings. From local favourites like the famous Pie & Peas, to more international fare at Tripadvisor Hall of Fame award winner Kendells Bistro; a relaxed dining experience with contemporary French cuisine and a constantly changing menu offering the freshest locally sourced seasonal produce.

 

To Stay

 

 

If you’re visiting from out of town, make your trip extra special and stay at one of Leeds’ beautiful boutique hotels. Opt for 4 star riverside luxury at 42 the Calls; an 18th century renovated corn mill right on the River Aire. Or just a 5 minute walk from the Victoria Quarter, Quebecs is a 4 star independent luxury hotel housed in the old Leeds & County Liberal Club. Voted by Conde Nast Traveller as one of the top 80 hotels in the world, it boasts a grand terracotta façade and lavish interiors where no two rooms are the same.

 

To find out more about what’s on, check out Time Out Leeds, or check in with our favourite Yorkshire based blogger HonestMum!

 

 

Stylish Editor Victoria Newton Talks Maternity Clothes & Work Wear

Editor of The Sun on Sunday, Victoria Newton is an award winning journalist with years of experience breaking some of the hottest and most shocking celebrity scandals of the day. A career woman currently expecting her first baby, Victoria talks all about finding the perfect maternity clothes for the office.

 

 

From the exciting moment I discovered I was expecting a baby, I started to worry about finding stylish clothes to wear to work every day.

 

Maternity clothes were not something I had ever taken any notice of before, and I had no idea how poor most of the offerings on the high street were. I regularly moaned to friends about the vast oversized tent-like dresses on offer in most departments stores, which even my grandmother wouldn’t be seen dead in.

 

The Knot Front Dress

 

So I was delighted to finally discover Seraphine’s extensive range of classy looking maternity dresses for work – and more importantly their staple range of basics that every pregnant woman needs.

 

 

I’ve been living in a pair of smart black, over the bump maternity trousers that dress up really well for work with a smart shirt, or equally on a weekend with a t shirt. I don’t know what I’d do without them because they’re so comfortable, they really have been a life saver.

 

 

The various types of maternity jeans on offer also cater for every taste if you’re a skinny girl or a regular bootcut, and i tend to find unlike some others i bought from another store – they actually stay up rather than falling down over the bump all the time.

 

 

I’m now looking forward to trying out the range of nursing tops and lingerie the shop has to offer for the next stage of my journey.

 

 

Pack Your Bags: 5 Essential Styles for Your Summer Capsule Closet

Jetting off somewhere exotic this summer? We’ve got your wardrobe covered!

Cruise effortlessly from day to night, creating new looks for each day of your holiday, without exceeding the airport baggage allowance.

Take a look at our capsule closet suggestions, and don’t miss our babymoon edit for even more ideas.

 

1) The Maternity Maxi Dress

Get the Look: Black Crochet Top Maternity Maxi Dress

 

The queen of effortless summer style – a maxi dress should always make the cut when it comes to your summer edit.

A day to night essential, a maxi dress is easy to wear and incredibly flattering and is guaranteed to slim and lengthen your silhouette.

 

2) The Maternity Swimsuit

Get the Look: Black Halter Neck Maternity Swimsuit

 

The centrepiece of your summer holiday style, the swimsuit sets the mood for the rest of your look.

Whether you’re swimming, splashing in the surf or soaking up some sun, you deserve a swimsuit that helps you to feel fantastic showing off your new curves.

 

3) The Little Summer Maternity Dress

Get the Look: Palm Print Wrap Maternity Dress

 

Another versatile style hero, our summer maternity dresses can be dressed up or down to suit daytime adventures or evenings out.

Choose one with a cute summery print that emphasises your empire waist.

 

4) The Easy White Blouse

Get the Look: White Flutter Sleeve Maternity Blouse

 

Team it with a cute pair of shorts in the sun, or with a smart pair of cigarette pants for evenings out, a little white blouse is a real style all-rounder.

Cut for an easy fit with flattering pintuck detailing to emphasise the empire waist, this one is a must for mums-to-be.

 

5) The Statement Cover Up

Get the Look: LOVE Denim Maternity Jacket

 

Last but by no means least, don’t forget to pack a stylish cover up for when the sun goes down.

This season we are obsessed with the LOVE denim jacket!

 

With these 5 essentials in your style arsenal, your summer capsule closet will have you ready to relax, explore & enjoy the sun, wherever the season takes you.

 

 

The Great British Bake Off is Back: Celebrate with Cupcakes!

Bake Off is back mamas! This Wednesday saw the start of 10 glorious weeks of baking inspiration and bad innuendo courtesy of Mary, Paul, Mel & Sue and a whole new bunch of eccentric amateur bakers.

It’s a well known fact that watching the Bake Off without something sensational to snack on is a special kind of torture; add pregnancy cravings into the mix and you’ve got yourself quite a sticky situation. So in honour of the return of Britain’s favourite baking competition, we’ve collected some of the best cupcake recipes from around the blogosphere for you to try your hand at. We’ve even selected the perfect maternity clothes to match!

 

Strawberry Vanilla Cupcakes

Cerise Maternity Dress

These super cute strawberry and vanilla cupcakes from GBBO 2011 finalist turned baking blogger Holly Bell are the perfect choice for summer. Girly, light and deliciously jammy, you can find the recipe at Holly’s blog, Recipes from a Normal Mum.

To wear: Match your swirly strawberry cupcakes to our stunning Cerise Dot Maternity Dress.

 

Salted Caramel Cupcakes

Caramel Style

Soft vanilla cupcakes filled with oozey salted caramel sauce, topped with swiss meringue buttercream and drizzled with even more caramel… we are sold! Get the recipe for Kathi’s dreamy salted caramel cupcakes on her blog, Deliciously Yum.

To wear: The ultimate comfort food deserves an equally indulgent outfit. You’ll love our soft Camel Cable Knit Nursing Shawl, made in a delicious blend of cashmere, cotton and plush lamb’s wool.

 

Lemon Blueberry Cupcakes

Denim Swing Maternity Dress

Put a little zing in your step with these beautiful Lemon Blueberry cupcakes from Melanie at Garnish & Glaze. Plump juicy blueberries baked into feather light lemon cake, topped with divine lemon cream cheese frosting and even more fresh blueberries – how could we resist?

To wear: Our Denim Swing Maternity Dress is the perfect partner for these quirky little blueberry cupcakes.

 

On Your Marks, Get Set, Bake!

Enjoy the Bake Off mamas – kick back and relax with cupcakes and tea!

 

 

Get Set to Celebrate World Breastfeeding Week 2015!

Happy World Breastfeeding Week mamas! Here at Seraphine we believe that you should feel free to feed your baby wherever, whenever, and however works best for you. Breastfeeding is a healthy and natural way of feeding your baby, and we are gearing up for an empowering week of positive messages and beautiful nursing images.

To celebrate the week, we’re offering 20% OFF across our nursing tops collection, AND we’re giving you the chance to win a gorgeous Bamboo Nursing Shawl! Read on to find out more…

 

Seraphine's signature knot front dress

 

We are passionate believers that breastfeeding your baby should not hold you back – you should feel confident to nurse on-the-go, out on the town and even at the office. Our fashion forward nursing clothes are designed with discreet opening systems including poppers, zips, secret double layers and integrated modesty covers, to help make breastfeeding discreet, simple and stylish. 

All this week, we are offering a fantastic 20% off across our Nursing Tops collection! Simply browse our Nursing Tops category, select your favourite styles, then enter the code: BABY20 when you reach the checkout.

 

Striped Nursing Tank Top

 

Take inspiration from some of the most fashionable celebrity mamas around, and discover the styling potential of Seraphine nursing clothes: The Duchess of Cambridge chose our Fuchsia Knot Front Dress for her first pictures with Prince George, super model Doutzen Kroes and Hollywood actress Mila Kunis both loved our Neon Pink Striped Nursing Tank Top, and former Pussycat Doll Kimberly Wyatt couldn’t get enough of our Brown Bamboo Nursing Shawl.

 

Nursing Shawl

 

Share your #SeraphineBrelfie

 

The taboo the subject of breastfeeding once held over us is finally starting to unravel, and nursing mums everywhere are coming out of the closet – so to speak – and sharing beautiful breastfeeding selfies online. Led by a wave of positive images from some of the most glamorous mamas on the planet including Doutzen Kroes, Miranda Kerr, Gisele Bundchen, Jaime King, Blake Lively, Olivia Wilde and Gwen Stefani to name but a few, we are loving the #brelfie trend.

Check out our stunning collection of nursing bras now & take your own!

 

Nursing lingerie

 

Win a signature Seraphine nursing shawl!

 

To celebrate World Breastfeeding Week starting this Saturday, we’re asking you mamas to share your own breastfeeding selfie in Seraphine! To enter the competition, simply post your pic to any social media channel using the hashtag #SeraphineBrelfie and don’t forget to tag Seraphine so that we can see it. At the end of the week, we’ll pick 3 of our favs to win!

 

Breastfeeding Selfies

 

Time to get shopping and snapping; we can’t wait to see your beautiful brelfies in Seraphine!

 

 

*Offer available on items in the ‘nursing tops’ category only, until 07/08/2015

Nautical Maternity Style Inspiration with Real Fashion Mamas

You can’t beat a touch of nautical maternity style for summer! Whether you’re jetting off for a blue sky getaway, or rocking the trend closer to home – some well-placed nautical stripes are guaranteed to send out those cool St Tropez vibes.

 

Maternity swimwear

 

 

Stunning real mama and fashion blogger Kat – the lady behind the Freshly Squeezed Fashionista blog – recently rocked our Nautical Striped Maternity Swimsuit on a styled shoot by the pool, and we are in love with her pics! She styled the suit with wedges, cat’s eye shades, some statement jewellery and a classic red lip.

 

Maternity Swimwear

 

And she’s not the only one to fall for the chic nautical vibes – stunning real mama Anna Bond, the founder and creative director of the Rifle Paper Co. looked equally gorgeous in the striped swimsuit, styling it out with retro mirrored shades and a panama hat!

 

Maternity Swimwear

 

This maritime inspired trend works perfectly by the pool or at the beach, but it’s by no means a seaside exclusive…. Why not dress up your skinny maternity jeans with our Breton Striped Nursing Jumper for a chic off-duty look a la fashion instagramer MrsCocoWyse.

Or style it out in the city with a cute little nautical dress – Opera singer Katherine Jenkins showed us how it’s done when she rocked our Nautical Cut Out Maternity Dress for a relaxed lunch date in New York. And for those of you already planning your autumn wardrobes, our brand new Striped Maternity & Nursing Dress is a must-have style!

 

 

Stunning Sophie Ellis-Bextor is Perfect in Polka Dot Maternity Dresses

Stunning singer Sophie Ellis-Bextor rocked the red carpet this week in one of our stylish Seraphine maternity dresses!

The ‘Murder on the Dance Floor’ singer attended a glamorous London theatre premier in our Black & White Polka Dot Maternity Dress. Sophie put together a classic retro look; teaming the stylish dotty dress with a pair of black heels, a funky leopard print clutch and bright red nails. The look worked perfectly to highlight her bump, to show off her stunning legs, and to make a feature of her statement retro tattoo.

Get Sophie's Look

And this isn’t the first time that Sophie has been spotted in Seraphine maternity dresses! In fact just this week she wore a stunning silk chiffon polka dot maternity dress from the Seraphine LUXE collection to attend the launch party of our glamorous new Seraphine maternity store at 179 Kensington High Street – talk about a Seraphine fan!

Sophie at the Seraphine Boutique

Sophie and her husband, The Feeling bassist Richard Jones, are already parents to three lively boys – 11 year old Sonny, 6 year old Kit and 3 year old Ray – and are expecting baby number four later this year.

Congratulations Sophie – you are looking gorgeous!

 

 

A Royal Invitation: When Seraphine Founder Cecile met the Queen

Here at Seraphine we love the Royal Family. So we are thrilled and deeply honoured to share with you, that this week Seraphine founder Cecile Reinaud was invited to Buckingham Palace to meet The Queen and Prince Philip.

The invitation was extended by royal decree in celebration of Seraphine’s acceptance of The Queen’s Award for Enterprise 2015.

Meeting the Queen

 

This is a prize that has been awarded in recognition of our outstanding achievements in international trade over the past 3 years. We are proud to ship our stylish maternity clothes internationally to over 30 countries, and to work with distributors worldwide including big names such as Nordstrom and A Pea in the Pod. In the past 2 years alone we have launched our flagship US maternity store in SoHo NYC, and another one on Madison Avenue, with exciting plans for more on the horizon… watch this space.

 

 

The winners of the Queen’s Awards are chosen and presented by Her Majesty The Queen herself, based on recommendations from the Prime Minister’s Advisory Committee, as well as a panel of industry experts, so it really is a great privilege to be chosen.

Cecile, founder of Séraphine says; “It is a huge honour to receive this award and a tribute to how Britain nurtures and encourages entrepreneurship and international trade. Seraphine has gone from strength to strength over the past few years in pioneering fashionable maternity wear, and we can’t wait to continue this growth in years to come.”

 

 

Star Studded Celebrations at Seraphine’s Kensington Maternity Store

The stars flocked to the flagship Seraphine maternity store this week to help us celebrate the move to our brand new location at 179 High Street Kensington!

The Kensington Boutique

We welcomed a truly glamorous crowd to the event, including celebrities, local mums-to-be and the lovely ladies and gents of the press. We were particularly pleased to be joined by chart topping singer Sophie Ellis Bextor, British beauty & big sis extraordinaire Chloe Delevingne, former tennis champ Anne Keothavong and Gosford Park actress Camilla Rutherford – all looking stunning in their favourite Seraphine maternity dresses!

Luxe dresses

Sophie rocked a colour block look for the event, teaming our Silk Chiffon Polka Dot Maternity Dress with a cute yellow clutch and a statement pair of red heels which she perfectly matched to her lipstick. Chloe opted for a more modern look rocking our new Denim Swing Maternity Dress with a cool pair of shades, while Anne chose a feminine floral number from the Seraphine LUXE Collection, and Camilla kept her look simple and elegant styling our Baby Blue Polka Dot Maternity Dress with a stylish string of pearls.

The Denim Swing Dress

LUXE maternity dress

Polka Dot Maternity Dress

Indulging in champagne and canapés by Sugar and Spice; guests took the opportunity to explore our new flagship store, browse the latest Seraphine maternity clothes, and to meet the woman behind the brand – Seraphine founder Cecile Reinaud.

The Kensington Boutique

Glamorously appointed with our signature shabby chic interiors and a stunning crystal chandelier; our flagship store’s new location on High Street Kensington is London’s largest maternity store, offering 2,000 sq ft of maternity fashion, including our brand new and exclusive bridal showroom for expectant brides-to-be.

Maternity dresses

Polka Dot Maternity Dress

Now set at the heart of the Kensington shopping district; the flagship Seraphine maternity store is a must-visit fashion destination for expectant mamas, and we can’t wait to welcome you in store soon!

 

 

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